Named digital music service Sony Connect This will provide more than 500,000 songs from famous artists released by famous and independent music labels. Like the Napster 2.0 services and the iTunes Music Store of Apple Computer Inc., Sony Connect will also sell song files starting at 99 cents per song, while an entire album will start at $ 9.99.
Sony’s first step into the online music market was a year later since the opening of the first and most successful digital music service iTunes, and several months later than dozens of other online music services. In the form of paying each post or download a monthly subscription fee. Like Apple, which has successfully used online music sales as a way to boost consumption of its iPods, Sony wants to create an incentive for customers to increase mass demand. the company’s modern digital music player.
But the chances of success following this strategy depend greatly on whether Sony can appeal to music fans who are already passionate about iPods or other digital music players – products that will not be heard by. Sony’s exclusive ATRAC3 music file format – to switch to purchasing digital music players made by manufacturers.